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Marketing
Agency Culture
With Plan A, CEO Andrew Essex plots the non-holding company of the future
February 21, 2020
The Programmatic Marketer
‘Plays to our advantage’: As the third-party cookie crumbles, TransUnion pitches its data capabilities
February 21, 2020
Member Exclusive
Digiday Research: Employees at indie agencies are happier than their holding company peers
February 20, 2020
Marketing
‘Put everything in the hands of the influencers’: Inside RXBar’s new influencer strategy
February 20, 2020
Marketing on Platforms
‘The buzz from Bloomberg has other people looking’: Why 2020 is going to be the influencer election
February 19, 2020
Marketing
As brand concerns over search algorithm escalate, Amazon is testing ‘Stores’ results in search
February 19, 2020
Marketing on Platforms
Walmart’s new social media strategy has boosted app downloads 50%
February 18, 2020
Marketing on Platforms
How Adidas is using WhatsApp as a direct marketing channel
February 17, 2020
Marketing
‘There’s no future in cross-site tracking’: Confessions of a publisher on the death of third-party cookies
February 14, 2020
Going Global
After Mobile World Congress cancelation, coronavirus fears leave events organizers on edge
February 14, 2020
Member Exclusive
As retail media heats up, here’s everything Kroger has done to compete with Amazon
February 14, 2020
Brands in Culture
‘It will mean we buy less on social media’: Unilever will no longer target young kids with ads
February 13, 2020
The Confessions
‘Can’t run a business on shitty cash flow’: Confessions of a freelance media buyer
February 13, 2020
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