The Confessions
Sunshine is the best disinfectant: We trade anonymity for honesty to get an unvarnished look at the people, processes and problems inside the industry

‘The influencer industry can be really vile’: Confessions of an influencer marketer on the industry’s unfair hiring practices
While the influencer industry might sound exciting and like it’s full of opportunities, one marketer can vouch for the horrific scenarios that still take place behind the scenes.
August 18, 2023 • 4 min read
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Confessions of a social media manager on the pressure of managing live streams
April 21, 2023 • 4 min read -
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Confessions of a social media entrepreneur on the pressure to constantly create content
March 15, 2023 • 4 min read -
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Confessions of a media executive: ‘As an Apple user, I love what they’re doing’
January 25, 2023 • 3 min read -
Confessions of a copywriter on creativity, returning to the office and ‘butts in seats mentality’
December 20, 2022 • 5 min read -
Confessions of a Super Smash Bros. tournament organizer on Nintendo’s lack of support for competitive gaming
December 9, 2022 • 5 min read -
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Confessions of an ad exec: Most activation in the ecosystem is inefficient and profits from that inefficiency
November 21, 2022 • 4 min read -
‘I’m burning money’: Confessions of an ad exec on the current volatile digital ad landscape
November 10, 2022 • 4 min read