Future of TV

Here is why Wall Street’s reception to the CTV narrative is cooling
It would appear that investors’ enthusiasm for the CTV narrative that has served TTD, Magnite and PubMatic so well for the last 18 months is starting to plateau.
August 11, 2023 • 3 min read
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Future of TV Briefing: The push-pull for creators between short-form and long-form video
August 9, 2023 • 6 min read -
Future of TV Briefing: How top streamers’ ad prices have trended in this year’s upfront negotiations
August 2, 2023 • 5 min read -
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Future of TV Briefing: How the Hollywood strikes could end up swinging the upfront to streaming
July 19, 2023 • 8 min read -
Future of TV Briefing: The guide to generative AI tools for video making
July 12, 2023 • 7 min read -
How VidCon’s Gen Z attendees see TikTok vs. Instagram Reels vs. YouTube Shorts
July 10, 2023 • 1 min read -
Future of TV Briefing: How the future of TV has shaken out so far in 2023
July 5, 2023 • 8 min read -
Gen Z viewers aren’t watching TV, but their video-watching habits are very TV-like
June 30, 2023 • 1 min read -
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Future of TV Briefing: The challenges in using generative AI tools for video productions
June 21, 2023 • 10 min read -
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Future of TV Briefing: How generative AI tools are speeding up video production processes
June 14, 2023 • 8 min read