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Evolving Agencies
Stagwell further expands its marketing cloud offerings with ‘research as a service’ purchase
October 12, 2022
Member Exclusive
Marketing Briefing: DTC brands join in on early holiday sales, say concentrated Black Friday sales make ‘less sense’
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Marketing on Platforms
TikTok continues to be a brand marketer darling despite its geopolitical dramas
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The Confessions
‘People are only just starting to get their sh*t together’: Confessions of an in-house marketer on first-party data
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Privacy
CMOs are on their toes and not conducting ‘business as usual’ as data privacy regulators get more assertive
October 10, 2022
Content & Commerce
Why GoDaddy is showcasing small business owners to tout e-commerce and payment capabilities
October 10, 2022
The Programmatic Marketer
Marketers find first-party strategies easier said than done
October 10, 2022
Experimental Channels
Why online lit platform Wattpad is keying its organic digital strategy on TikTok videos
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The Confessions
‘A lot of waiting, watching and partying while Rome burns’: Confessions of an ad tech exec on the third-party cookie delay
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WTF Series
WTF is piggybacking?
October 7, 2022
Marketing on Platforms
Fireball taps into streaming, Instagram to reach Gen Z of drinking age
October 6, 2022
Privacy
Why regulators are still at odds over ad tech data privacy standards
October 6, 2022
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Digiday+ Research: Amazon holds untapped marketing potential for brands, agencies
October 6, 2022
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