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Subscriptions
The Financial Times uses events to fight subscriber churn
July 19, 2017
Publishing in the Platform Era
Facebook always wins: Data shows publishers are buying far more Facebook traffic
July 19, 2017
Media
Luma’s Terence Kawaja: The duopoly won’t kill (all) ad tech
July 19, 2017
Experimental Channels
Publishers forge ahead with VR, even if users and advertisers lag behind
July 18, 2017
The Confessions
Confessions of a platforms exec: Marketers beware of handing over data to agencies
July 18, 2017
The Programmatic Publisher
How Bloomberg sped up its sites to boost pageviews per visit by 15 percent
July 17, 2017
Media
How CNN told the story of London’s Grenfell Tower fire on mobile platforms
July 17, 2017
Subscriptions
Politico now has 20,000 paid subscribers that account for half of its revenue
July 17, 2017
Media
How Santander’s using first-party data to increase loyalty
July 17, 2017
Glossy
Beauty publishers are widening their scope to focus on inclusivity
July 17, 2017
Publishing in the Platform Era
How Elisabeth Murdoch is trying to crack Snapchat
July 14, 2017
Publishing in the Platform Era
Publishers are switching affections from Snapchat to Instagram
July 14, 2017
The Confessions
Confessions of a former agency innovation head: ‘It’s all smoke and mirrors to get more money’
July 14, 2017
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