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The upshot of GDPR: Programmatic ad rates are rising
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How BuzzFeed is using its commerce business to sell advertising
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The Rundown: Time is running out for ad-funded online news
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Publishers expect advertising to drive revenue growth in 2019
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How publishers’ sales teams juggle the growing number of ad products
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Modern Newsroom
To grow subscribers, The Wall Street Journal focuses on product testing
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Audience development shifts focus from Facebook traffic to generating revenue
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