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Marketing on Platforms
Google attempts to flaunt AI capabilities with new search function
May 11, 2023
Gaming & Esports
Why ‘Call of Duty: Warzone’ is bringing on a pro gamer as a playable character for the first time
May 10, 2023
The Confessions
‘There’s a lot of desperation’: Confessions of a PR industry veteran on PR’s ‘reputation problem’
May 10, 2023
Future of Measurement
Why identity, as a valuable marketing tool, is at a turning point, per new report
May 10, 2023
Gaming & Esports
How Epic Games is revamping the ecosystem of Fortnite Creative to sweeten the deal for in-game creators
May 9, 2023
Beyond Ads
Liquid I.V. spends more in ads to reach Gen Z, millennials
May 9, 2023
Member Exclusive
Marketing Briefing: As in-housing becomes a mainstay, marketer mindsets on in-housing vs. agencies needs to change
May 9, 2023
Marketing on Platforms
How advertisers are building up their cannabis ad budgets as marijuana regulations loosen
May 8, 2023
Beyond Ads
The NFL hopes Gen Z influencers will convince people to sign up for the NFL Sunday Ticket
May 8, 2023
Gaming & Esports
How the rise of social gaming has impacted consumers’ gaming and spending habits
May 5, 2023
The Programmatic Marketer
Amazon’s price changes are a window into some of the media industry’s fundamental challenges
May 5, 2023
Gaming & Esports
Roblox reports early positive organic lift after advertising beta test
May 5, 2023
Marketing on Platforms
Is Snapchat’s latest ad offerings enough to steal ad dollars?
May 4, 2023
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