Retail Revolution
The threat of e-commerce has transformed the retail experience. But the act of shopping is a tangible one. Retailers of all shapes are trying to grapple with a new consumer and new competition.
PubMatic expands commerce offerings as retail media grows
Ad tech company PubMatic on Tuesday launched its commerce media offering, as the retail media business continues thriving.
July 25, 2023 • 3 min read
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Why retail media’s growth spurt could be stunted by unaddressed data and competition challenges
February 2, 2023 • 5 min read -
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YouTube highlights its shoppable videos with holiday gift guide festival
November 10, 2022 • 3 min read