Evolving Agencies
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Dentsu’s management restructure boosts U.S. execs while reinforcing Japanese roots
November 15, 2022 • 3 min read -
Horizon Media and Magnite ink SPO deal to consolidate buys, focus on CTV
November 14, 2022 • 3 min read -
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What are agencies getting right (and wrong) in DE&I? 4A’s Tangie Murray has an answer
November 9, 2022 • 5 min read -
Agencies focus on educating clients about Web3 as their demand grows
November 4, 2022 • 6 min read -
How media agency Novus turned its hyper-local print expertise toward digital
October 20, 2022 • 4 min read -
Publicis reports strong Q3 earnings — when will it feel a recessionary pinch, if ever?
October 19, 2022 • 3 min read -
Omnicom Media Group tracks shifting consumer priorities with new sentiment tool
October 18, 2022 • 3 min read -
Media Buying Summit Day 1: Harnessing tech to better reach a changed consumer
October 13, 2022 • 4 min read -
Stagwell further expands its marketing cloud offerings with ‘research as a service’ purchase
October 12, 2022 • 3 min read -
Apple is quietly pushing a TV ad product with media agencies
October 12, 2022 • 6 min read -
4A’s Marla Kaplowitz on 3 ways agencies can navigate the uncertain economy
October 4, 2022 • 6 min read -
Indie agency Known beats out incumbents to land AMC Networks’ media business
September 28, 2022 • 3 min read -
Media Buying Briefing: Flex workforce, fringe benefits are key to navigating the talent crisis
August 15, 2022 • 7 min read