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Marketing on Platforms
Can Meta remain the ‘holy grail of paid advertising’ with challenges, challengers and Advantage+?
June 8, 2023
Beyond Ads
With TikTok star Keith Lee, Pepsi hopes to draw Gen Z to Black-owned restaurants
June 8, 2023
Member Exclusive
Digiday+ Research Briefing: CMO Strategies — How marketers’ social platform budgets stack up
June 8, 2023
Experimental Channels
‘A gold rush moment’: Apple’s Vision Pro revives marketers’ AR ambitions
June 7, 2023
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CMO Strategies: How marketers’ social platform budgets stack up — from Instagram to TikTok
June 6, 2023
Agency Culture
Culture Brands’ Eunique Jones Gibson wants to help brands uplift, empower stories for African Americans
June 6, 2023
Business of TV
Danone’s Light + Fit brand invests in digital video ad spend, but won’t let go of linear TV
June 6, 2023
The Programmatic Marketer
The ANA parts ways with PwC in its ongoing ad tech transparency project
June 6, 2023
Member Exclusive
Marketing Briefing: Why marketers are seeking deeper partnerships with artists to remix songs, offer experiences
June 6, 2023
Strategizing for the Future
How influencer agency Billion Dollar Boy is using AI to change discovery in that space
June 5, 2023
The Programmatic Marketer
Amid a dearth of ad tech M&A, LiveRamp fielded inbound inquiries over a potential sale
June 5, 2023
Brands in Culture
Bic puts its ‘largest investment’ in over 5 years to pitching its new razor with influencers like Ariana Madix
June 5, 2023
The Programmatic Marketer
How brand, agency executives see AI being applied to programmatic advertising
June 5, 2023
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