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Marketing
Beyond Ads
With the Metaverse hype cycle at full blast, experts take the long view
August 4, 2021
Beyond Ads
As gaming expands, endemic and non-endemic creative agencies emphasize their strengths
August 3, 2021
Member Exclusive
Marketing Briefing: Zenni’s vp of growth marketing on making the switch to ‘bite-sized’ planning windows due to Covid
August 3, 2021
Future of Work
‘Change without story is a mandate, change with story is purpose’: Why marketing and comms execs are being tapped for chief-of-remote roles
August 2, 2021
Marketing on Platforms
‘A few more strategic decisions’: What it’ll take for TikTok’s ad offerings to get advertiser buy in
August 2, 2021
The Confessions
‘She was the most sexually harassed person I ever met’: Confessions of a former Activision Blizzard employee on the company’s toxic work culture
August 2, 2021
Evolving Agencies
Horizon Media agencies ply new ground with incentive-based deals tied to compensation
July 30, 2021
Future of Work
How job seekers are standing out and staying top of mind during virtual job interviews
July 30, 2021
Beyond Ads
As in-game ads expand, ad tech firms look to level up their services
July 29, 2021
Marketing on Platforms
‘We found a more engaged audience’: Why Kajabi is increasing its media spending on TV now
July 29, 2021
Marketing on Platforms
‘Marketers have to shift their expectations’: Despite turmoil in parts, Facebook’s ads business holds up against Apple’s privacy crackdown
July 29, 2021
Future of Work
‘Work as a set of activities, not a place’: How companies reducing the office footprint are reallocating capital
July 28, 2021
Beyond Ads
‘No one’s going in blind’: Brands are bringing gaming and esports in-house
July 28, 2021
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