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Seb Joseph
Seb Joseph
Marketing
Brands are hiring specialists to run Amazon campaigns
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The buzz around blockchain as antidote to digital media’s ills is fading
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‘There’s no people like me in places like this’: Confessions of black ad exec on advertising’s diversity problem
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How eBay is building server-side ad tech to chase ad budgets
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For all its growth, Amazon has yet to make a dent into brand budgets
Marketing on Platforms
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The Programmatic Marketer
Mobile network Three mines customer data for ad targeting
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In effort to stamp out ad fraud, Toyota to use blockchain on more programmatic ad buys
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As shopper marketing budgets flow online, Amazon and Google want a piece of the action
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How Puma is shaking up its media strategy
The Confessions
‘There’s no need to pay for a trading desk’: Confessions of a marketer taking programmatic in-house
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