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Kristina Monllos
Kristina Monllos
Marketing on Platforms
‘We have seen a dramatic increase’: Twitter is spending 50% more on billboards this year
Marketing on Platforms
‘They reach the same audiences we’re after’: Inside Ally Financial’s Amazon strategy
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To drive people into stores, Godiva is spending more money on online video
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In an age of anxiety, influencers are cashing in with ASMR videos
Agency Culture
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Retail Revolution
‘Cultural mismatch’: Agencies are having trouble working with DTC brands
Marketing on Platforms
In shift to digital video and OTT, Fanta isn’t spending ad dollars on TV this year
Marketing
‘They’re selling themselves more than ever’: Why production companies are feeling the squeeze
Marketing on Platforms
How Anheuser-Busch is marketing hard seltzer beyond the summer
Retail Revolution
Why DTC sneaker brand Vessi isn’t spending on marketing right now
The Confessions
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Marketing on Platforms
Why DTC men’s athleisure Legends Brand is spending less on Instagram marketing
Member Exclusive
Digiday Research: Why the brand-agency relationship is getting increasingly worse, in 5 charts
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