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Kayleigh Barber

Kayleigh Barber

Content & Commerce

Vice is finally entering the affiliate space, but is drawing a firm line between edit and commerce
Content & Commerce

How Bustle Digital Group sets up shoppable options within its editorial content
Beyond Ads

What Mel Magazine’s fate means for brand-owned publications and why it’s bad for journalism
Life Beyond the Cookie

Scouting report: How some publishers’ first-party data offerings stack up, according to media buyers
Publishing in the Platform Era

How Turner Sports uses new platforms and content to expand audience, advertising offerings
Subscriptions

How Good Housekeeping’s membership is changing the reader-publication relationship
Beyond Ads

How Trusted Media Brands is using first-party data beyond advertising
Content & Commerce

How Leaf Group is tapping into its marketplace brands for ad deals
Publishing in the Platform Era

How The Weather Channel is using weather patterns and AI to inform ad campaigns
Audio Anywhere

Cheat sheet: How publishers are finding audiences on Clubhouse
Token to Play

WTF is an NFT
Beyond Ads

Why independent Black-owned media companies are not participating in agency multicultural marketplaces
Beyond Ads

‘Assigning value to every action’: Why Decrypt created its own cryptocurrency for super readers

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