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Kayleigh Barber

Kayleigh Barber

Content & Commerce

‘Halloween is when Christmas ends’: A look at publishers’ pre-Black Friday commerce content playbooks
Member Exclusive

Media Briefing: Publishers’ Q3 earnings reports show promise, but not without sacrifice
Media

Vox’s short-form video strategy faces TikTok’s monetization issue, but fulfills publisher’s ‘civic duty’
Member Exclusive

Media Briefing: Publishers are feeling the economy’s impact on their Q1 sales cycles
Beyond Ads

Condé Nast’s Craig Kostelic credits 2022 revenue growth to global ad sales, despite operational hiccups
Beyond Ads

Gannett’s Q3 earnings were bleak, but CEO Mike Reed expects the worst is behind the publisher
Member Exclusive

Media Briefing: How publishers plan to attract in-quarter ad spending
Beyond Ads

Why Semafor’s CRO Rachel Oppenheim is putting clients first while building an entirely ad-based revenue model
Content & Commerce

Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds
Content & Commerce

‘Google is really nailing us’: Publishers re-shift commerce strategies after platform releases flurry of algorithm updates
Digiday+ Media Briefing

Media Briefing: As Facebook CPMs increase, publishers reevaluate their paid acquisition budgets
Digiday @ Advertising Week

Advertising Week Briefing: Media companies evolve digital video use to increase audience, ad revenue
Content & Commerce

‘A dollar is a dollar’: Publishers restructure commerce teams to drive revenue, experimentation

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