Beyond Ads
As display advertising craters, publishers are tasked with seeking out creative new ways to monetize beyond standard advertising.
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‘The essence of consulting is bespoke content’: Bleacher Report Football and Puma release hip-hop track
November 19, 2018 • 3 min read -
Beano launches kids consultancy to build short-form video outside its brand
November 7, 2018 • 4 min read -
Industry Dive’s Sean Griffey on building a $22 million media business with no venture capital
October 30, 2018 • 3 min read -
New York Times’ Jean-Christophe Demarta: Publishers need to get back to long-term thinking
October 29, 2018 • 3 min read -
Dennis Publishing is on track to make 40 percent of its revenue in 2018 from selling cars
October 18, 2018 • 2 min read -
How publishers’ sales teams juggle the growing number of ad products
October 15, 2018 • 3 min read -
‘We’re open for business’: BBC’s Upfronts demystifies its ad offering
October 15, 2018 • 3 min read -
The Rundown: With display ads floundering, publishers embrace events
October 11, 2018 • 3 min read -
Politico’s London Playbook email newsletter has 30,000 subscribers one year in
October 8, 2018 • 4 min read -
Publishers are expanding their content studios to do more agency work
October 4, 2018 • 3 min read