Digiday+ Member Exclusives
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The Rundown: Why can’t agencies bill on outcomes?
Brands increasingly say they don’t trust agencies because they do not think their interests are aligned.
March 14, 2019 -
‘Scale itself isn’t that transformative’: Insights on sustainable publishing models from the Digiday Publishing Summit Europe
Publishers gathered in Milan, Italy, on March 5 – 7 to discuss revenue diversification and monetizing audiences overseas.
March 14, 2019 -
Video Briefing: Rising costs on Facebook force publishers to rethink branded video distribution
Costs for paid video distribution on Facebook has more than doubled year-over-year.
March 13, 2019 -
Changes to Amazon’s pricing policy signal a shift in priorities
It’s been a chaotic week for vendors and sellers doing business on Amazon.
March 13, 2019 -
Digiday Research: GDPR has not reduced programmatic ad revenues for European publishers
Seventy-eight percent of 103 European publishers surveyed by Digiday said their programmatic inventory prices remain unchanged since GDPR.
March 13, 2019 -
Winners and losers of Google’s move to unified first-price auctions
Google's plan to shift to first-price auctions and introduce a unified auction into its ad servers will create waves. Here are the winners and losers.
March 12, 2019 -
Digiday Research: Marketers and publishers boost podcast investment
Ninety-percent of 53 media buyers surveyed by Digiday last week that currently buy podcast ads said they planned to spend more on podcasts advertisements this year.
March 11, 2019 -
As retailers go ‘channel agnostic,’ internal politics stand in the way
The latest industry topic getting plenty of lip service: Not caring where or how customers shop.
March 11, 2019