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Confessions of a media agency exec: ‘Transparency is a slippery thing’
December 10, 2018
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Digiday Research: Media buyers will grow spending in private marketplaces over open exchanges
December 10, 2018
Marketing on Platforms
Inside Citibank’s revamped content strategy
December 10, 2018
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CarMax is expanding its online-offline car shopping program
December 10, 2018
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‘It’s not just about 30-second spots’: Insights from the Digiday Video Marketing Summit
December 7, 2018
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‘It’s a double-edged sword’: How third-party sellers navigate Amazon’s marketplace amid changes
December 7, 2018
Retail Revolution
‘An uphill battle’: Why Macy’s is pulling out of China
December 7, 2018
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‘The next shoe to drop’: Seeking transparency, buyers want to know the fees that SSPs charge publishers
December 7, 2018
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From broadcast ads to garbage can wraps: Inside Experian’s in-house creative agency
December 7, 2018
Marketing on Platforms
Ad buyers: Don’t blame us for the death of the publishing middle class
December 6, 2018
Marketing on Platforms
Media buyers praise Twitter’s ad platform as simple and reliable
December 6, 2018
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‘In-house isn’t easy’: Insights from the Digiday Brand Summit Europe
December 6, 2018
Agency Culture
iCrossing’s Anne Bologna: Brands will take more marketing in-house in 2019
December 6, 2018
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