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Marketing

  • Ikea ‘dreams’ of its AR mobile app fuelling online shopping.
    Marketing on Platforms

    Thanks to AR, discoverability has become even harder in the Apple App Store

    November 14, 2017
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    The newest most important role at banks: the chief customer officer

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    Richemont’s long road to sales growth strategy in Asia

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    Casper’s shutdown of Van Winkle’s shows the limits of ‘brand journalism’

    November 13, 2017
  • The Confessions

    Confessions of an agency millennial: ‘Nobody wants to help each other’

    November 13, 2017
  • The Programmatic Marketer

    DSPs are under pressure to adopt ads.txt

    November 13, 2017
  • Glossy

    The supply chain is becoming part of luxury designers’ branding strategies

    November 13, 2017
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    Day in the Life: How a reseller makes millions on Amazon

    November 13, 2017
  • Retail Revolution

    Alibaba tests 60 futuristic pop-up stores across China for Singles Day

    November 10, 2017
  • Marketing

    5 things to know from this week: Amazon’s new API, Snapchat’s ad rates and more

    November 10, 2017
  • Marketing on Platforms

    Ad buyers on Snapchat: All hope is not (yet) lost

    November 10, 2017
  • Glossy

    Luxury brands like Burberry are piling onto China’s Singles’ Day

    November 10, 2017
  • Marketing on Platforms

    Restaurant apps battle to stay relevant with new loyalty, payment options

    November 9, 2017
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