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The Programmatic Marketer
‘It is not a panacea’: Why log-level data hasn’t lived up to its promise for advertisers
May 20, 2020
Marketing on Platforms
How TikTok ranks ads
May 20, 2020
Member Exclusive
Digiday Research: 80% of publishers lower Q2 forecasts
May 19, 2020
Member Exclusive
The TV upfronts will never be the same again
May 19, 2020
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‘We need you to fill the gap’: Publishers are making a hard sell for subscriptions
May 19, 2020
Media
McClatchy CEO Craig Forman on local publishing’s ‘paradox’: Audience up, ads down
May 19, 2020
The Programmatic Publisher
Publishers see a surge of coronavirus scam ads
May 19, 2020
Media
Publishers are seeing a mini-boom in coronavirus newsletter signups
May 19, 2020
The New Normal
Boston Globe Media sees ads slump 30% but subs increase by 35%
May 18, 2020
Media
Deep Dive: Future of TV
May 18, 2020
Subscriptions
After two decades of losses, French left-wing daily Liberation’s pivots (officially) to non-profit status
May 18, 2020
Media
How advertisers are using TikTok during the recession
May 18, 2020
Media
‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales
May 18, 2020
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