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Frustration, hope and confusion amid industry’s search for TCF answers
October 14, 2022
Gaming & Esports
Chess.com finds success with live esports activations
October 14, 2022
Business of TV
Netflix unveils its ad-supported product
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Marketing on Platforms
On TikTok, DTC brand Crumbl Cookies looks to trends to target Gen Z
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Marketing on Platforms
TikTok’s latest ad product rollout aims to make creators’ (and advertisers’) lives easier — for the most part
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Experimental Channels
A year after its rebrand, Meta forges new bonds to shift its VR strategy beyond the social advertising era
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Brands in Culture
Why DoorDash, Marvel worked together to create a new digital comic book
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Member Exclusive
Digiday+ Research: Significant gap between agency confidence in TV advertising — and what they actually spend on it
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Member Exclusive
Future of TV Briefing: A Q&A with Major League Baseball’s CRO about the league taking bigger swings in streaming
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Marketing on Platforms
Nectar Hard Seltzer sets sights on TikTok, grocery shelves with ‘edgy’ organic content
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Gaming & Esports
As a recession approaches, brands are investing in the metaverse — but still trying to figure out what it means
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Marketing on Platforms
Why mass marketing will not work on Gen Z – it’s all about subcultures
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Brands in Culture
Fender wants to tap into nostalgia, experiential as people are ‘drawn to the vintage look’
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