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Marketing
Social Fragmentation
Special report: How marketers are responding to a fragmented social media landscape
March 13, 2023
Member Exclusive
Digiday+ Research deep dive: Google dominates in both marketing spend and confidence on the buy side
March 13, 2023
Evolving Agencies
Fragmented media landscape changes what clients expect from PR agencies
March 13, 2023
The Confessions
‘You see so many orgs doubting the capability of esports right now’: Confessions of a content creator from the esports trenches
March 13, 2023
Digiday @ SXSW
Amazon Prime, Paramount+, Slack and others ‘kicking it up a notch’ with experiential efforts for in-person SXSW
March 13, 2023
Social Fragmentation
When social media platforms start to look alike, the key differentiator is in their roots
March 10, 2023
Marketing on Platforms
As Gen Z embraces de-influencing on TikTok, marketers and influencers need to be much more transparent and authentic
March 10, 2023
Gaming & Esports
IAB PlayFronts 2023 recap: In adland, the pace of change can be glacial
March 10, 2023
Gaming & Esports
Sports Illustrated’s new esports vertical is proof that mainstream media hasn’t given up on competitive gaming
March 9, 2023
Social Fragmentation
Content creators say they struggle to keep up with their audiences as social media platforms evolve
March 9, 2023
Social Fragmentation
How fragmentation has changed hiring in social media
March 9, 2023
Brands in Culture
How one health and wellness platform is trying to change the cultural narrative around female health
March 9, 2023
Social Fragmentation
How marketers are adapting to reach siloed audiences in a fragmented social media landscape
March 8, 2023
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