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Marketing
Marketing on Platforms
The rundown: How Snapchat laid the groundwork for a reset to users and advertisers
April 20, 2023
Brands in Culture
Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible
April 20, 2023
Marketing on Platforms
Why Google says its AI-powered Performance Max isn’t another black box solution
April 19, 2023
Experimental Channels
Agencies’ reignited AR, VR forays could create new ways to measure consumer engagement
April 19, 2023
Privacy
Google’s FLEDGE rebrands as ‘Protected Audience API’ as the tech giant continues Privacy Sandbox trials
April 18, 2023
Member Exclusive
Marketing Briefing: TikTok’s Smart Performance Campaigns show platform’s automation push
April 18, 2023
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Digiday+ Research: 80% of agency pros would choose a hybrid work schedule
April 18, 2023
Marketing on Platforms
The fate of Black Twitter remains unclear after Elon Musk’s platform takeover
April 17, 2023
Gaming & Esports
‘G2 has been profitable for the last two years’: G2 Esports, under new leadership, is in a pivotal moment
April 17, 2023
Marketing
How Fubo is using Major League Baseball to draw new viewers to the streamer
April 17, 2023
The Creator Economy
Why legacy brand Lilly Pulitzer is tripling its influencer marketing budget
April 14, 2023
Gaming & Esports
Here are 5 reasons why gaming IP is Hollywood’s next big money spinner
April 14, 2023
Marketing on Platforms
Short-form video ad boom may not be great for TikTok (eventually)
April 14, 2023
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