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Tim Peterson
Tim Peterson
Future of TV
‘Lot of issues’: For ad buyers, cable video-on-demand remains disappointing
The Programmatic Publisher
As programmatic ad revenue grows, publishers adapt sales team structures
Future of TV
Chive spins out new company for streaming content to bars, cruise ships and elsewhere
Future of TV
‘Advertisers think it’s just like buying digital’: Myths of connected TV advertising
Member Exclusive
‘Walled garden’: Roku is trying to control ads inside publishers’ connected-TV apps
Modern Newsroom
Quartz forms Quartz AI Studio with $250k grant from Knight Foundation
Member Exclusive
The Washington Post scrapped many programmatic tools to comply with GDPR
Future of TV
Facebook is shutting down its connected-TV ad network
Future of TV
SoulPancake is betting on a digital-to-TV-pilot strategy to gain a competitive edge
Member Exclusive
How TV networks are managing their ad businesses’ migration to connected TV
Brands in Culture
‘The cultural Super Bowl’: How ComplexCon tapped into the allure of streetwear culture
Subscriptions
Axios is on track for $20 million in revenue, ‘outside shot’ at profitability
Member Exclusive
‘Doesn’t really sit anywhere’: Connected TV is up for grabs between TV and digital ad buyers
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