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Tim Peterson

Tim Peterson

Tim Peterson

  • two hands sharing data
    The Programmatic Marketer

    How Omnicom Media Group is making sense of clean room complexities

  • Digiday Programmatic Marketing Summit

    ‘People get too cute with the KPIs’: Overheard at the Digiday Programmatic Marketing Summit

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    Media Briefing: How publishers’ commerce businesses can undercut their ad sales and overall revenue

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    Member Exclusive

    Future of TV Briefing: Ad-supported streaming enters the broadcast era

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    Business of TV

    The Rundown: Roku’s active account base reaches 61 million, but growth weighed down by ongoing supply chain issues

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    Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together

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    Future of TV Briefing: 5 questions about Netflix’s ad-supported plans

  • Digiday Podcast: Creators

    How Twitch streamer Blizzb3ar quit his job to become a full-time creator

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    Business of TV

    Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

  • Member Exclusive

    Media Briefing: A Q&A with The Atlantic’s Nicholas Thompson

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    Member Exclusive

    Future of TV Briefing: Overheard from the Digiday Future of TV Week Town Hall

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    Business of TV

    The cases for and against the annual TV advertising upfront model

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    Member Exclusive

    Media Briefing: Publishers’ new headache is sorting out clean room support

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