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Michael Bürgi
Michael Bürgi
Member Exclusive
Media Buying Briefing: How the recession is affecting independent agencies
Future of Measurement
How Geopath is trying to capitalize on OOH’s moment in the sun by updating and aligning industry measurement
Member Exclusive
Media Buying Briefing: Meet the People hopes investment in blockchain-based zero-party data pays off
Evolving Agencies
GroupM wants to lead the industry on decarbonization efforts — will other media agencies follow?
Brand Safety
How Dentsu’s new global brand assurance chief uses ‘radical collaboration’ to tackle responsibility and suitability
Evolving Agencies
Stagwell buys Apollo Program to boost first-party data, SaaS offerings
Member Exclusive
Media Buying Briefing: How will programmatic investment ride out the recession?
Evolving Agencies
With a heavy emphasis on data science and attribution, Mediastruction finds traction with mid-market clients
Member Exclusive
Media Buying Briefing: Media agencies embrace B2B and blend it with consumer-facing campaigns
Evolving Agencies
How indie media agency Apollo Partners swings for the fences for its clients
Evolving Agencies
Horizon Media jumps into the burgeoning B2B media agency space
Member Exclusive
Media Buying Briefing: Court Avenue’s Kenny Tomlin explains how the network will grow in a recession
Member Exclusive
Media Buying Briefing: From Cannes Lions, wrestling with measurement, fraud and the ‘multiverse’
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