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CMO Strategies: Advertisers identify the top attributes on ad-supported streaming platforms
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CBS Sports launches a Google Home action for fantasy football players
Content & Commerce
BuzzFeed dives further into commerce with BuzzFeed Reviews
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How Siobhan O’Connor is trying to grow Medium’s subscription business
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How Harvard Business Review uses digital to grow its print subscriber base
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Conde Nast’s turnaround plan faces hurdles
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NBC News reboots mobile app to double video starts
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‘Corporate drama almost every day’: Behind strong sales, deep discontent at Good and Upworthy
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How Chernin Group’s The Action Network plans to capitalize on sports betting
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USA Today targets entrepreneurs with USA & Main
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Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings
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Media companies looking to sell face unfavorable conditions
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‘Reporting is a struggle’: To grow commerce revenue, publishers have spend time, money to manage the data
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BuzzFeed ditches native, goes all programmatic with BuzzFeed News
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