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Krystal Scanlon
Krystal Scanlon
Marketing on Platforms
TikTok’s latest ad product rollout aims to make creators’ (and advertisers’) lives easier — for the most part
Marketing on Platforms
TikTok sigue siendo el favorito de las marcas a pesar de sus dramas geopolíticos
Marketing on Platforms
TikTok continues to be a brand marketer darling despite its geopolitical dramas
Marketing on Platforms
Las limitaciones de Snapchat están pasando factura y los publicistas lo notan
Marketing on Platforms
Snapchat’s limitations are finally catching up — and marketers are noticing
Retail Revolution
Why Facebook, Instagram and TikTok have stepped back from social commerce
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