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Kristina Monllos

Kristina Monllos

Retail Revolution

‘Hard time understanding what sets them apart’: As retail media grows rapidly, advertisers are uncertain where to spend
The Confessions

‘It’s all in the name of profit’: Confessions of a media buyer on short-staffed burnout during the pandemic
The Creator Economy

‘Everyone is grasping for nostalgia and happiness’: Why marketers are ringing in the holiday season with more influencers
Member Exclusive

‘Cyber Monday has become Cyber November’: How the digital shopping day’s evolution is affecting marketers
Retail Revolution

‘Email has become so cluttered’: Why DTC brands plan to use texting for Black Friday and Cyber Monday this year
Member Exclusive

‘A more hopeful future’: As the coronavirus surges, advertisers aren’t pressing pause
Marketing on Platforms

‘Time to test multiple offers’: Why Black Friday and Cyber Monday advertising is coming earlier than ever this year
The Confessions

‘Logistical issues’: Confessions of a production exec on how coronavirus safety has changed her job
Member Exclusive

‘Tough medicine’: How agency combinations could help bolster holding companies traditional creative agencies
Brands in Culture

‘We look to those as growth levers’: How fitness start-up Obé is using brand partnerships to boost awareness
Marketing

‘Moving to a new mentality’: Marketers, media buyers focus on near-term planning to continue for the foreseeable future
Marketing on Platforms

‘Just now catching up’: Why the level – and sophistication – of digital ad spending in the ’20 election is being debated by Democrats
Future of Work

‘Focus on quality over quantity’: Why companies like L’Oreal are now aiming to use virtual events for recruiting

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