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Brand Safety
Brand Safety
Ad tech firm Peer39 is letting advertisers block Maui wildfire coverage
August 21, 2023
Brand Safety
Advertisers further probe ad buying transparency on YouTube, despite platform’s protestations
July 27, 2023
Brand Safety
As AI and influencers shape audio, agencies focus on targeting and privacy issues
June 26, 2023
Beyond Ads
As Apple enters the VR headset market, brands take a wait-and-see approach
June 26, 2023
Beyond Ads
Here are safeguards brands and agencies are tapping to prevent or mitigate AI fraud
May 19, 2023
Brand Safety
NewsGuard: Programmatically-placed ads for major nonprofits and government orgs on dozens of misinformation websites
May 12, 2023
Brand Safety
Generative AI’s application to brand safety is said to speed up the process and be more accurate
April 28, 2023
Brand Safety
Elon Musk aims to charm marketers with vow to focus on ‘compelling’ Twitter content and transparency
April 19, 2023
Brand Safety
In graphic detail: Google’s Ads Safety Report shows suspect ad activities are on the rise
March 30, 2023
Brand Safety
TikTok’s CEO faces bipartisan skepticism in first Congressional hearing on security concerns
March 24, 2023
Brand Safety
As the generative AI race heats up, so does the potential for it to have an ‘incredibly harmful impact’
February 14, 2023
Member Exclusive
The Secret to Uplifting Paid Media Performance? Programmatic.
January 20, 2023
Member Exclusive
Immoral & Irrational: The Urgent Need to End Keyword Blocklists and Reclaim Brand Safety
January 20, 2023
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