Twitch, Facebook, YouTube and Mixer fight talent wars for top gamers

The flurry of streamers switching platforms signals a shift in the power balance, not only among platforms but between streamers and platforms.

The Rundown: How Pinterest is the Disney World of platforms

Pinterest is banking on the hope that consumers and advertisers will flock to a platform that's more conscientious, caring and kinder than the rest.

Ad buyers are wary of advertising becoming a casualty of the streaming wars

An influx of ad-free streamers may limit streaming ad inventory and lead to a surge in ad prices.

Digiday Research: The most effective tactics for driving subscriptions

Digiday Research asked 136 publishing execs about various tactics they use to drive subscriptions and which they find most effective. The most effective tactic was “adapting the frequency of email,” followed by customizing content for each user.

‘The pressure is on’: Insights from the Digiday Video Advertising Summit

Brand and agency execs gathered to discuss the challenges they face and the opportunities they have found in navigating the converging TV and digital video ad market.

The Rundown: DTC companies are relying less on digital ads

The idea that direct-to-consumer companies thrive simply based off of social ads is no longer true. Those companies have diversified their advertising -- and done so because they had to.

Digiday Research: 40% of publishing employees don’t think their compensation is fair

Digiday Research surveyed 203 people working in publishing to ask about work, compensation and culture. Overall, 60% of respondents said they believed they were being fairly paid for the job they did. However, the results started to differ when broken down by gender.

Programmers push Snapchat for minimum revenue guarantees

Snap’s growing interest in the economics of media companies’ Snapchat productions has given them hope that there’s a path to minimum revenue guarantees.