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Results for ‘confession’
Future of TV
Twitch’s cuts of payments to esports teams is benefiting YouTube
August 28, 2019
The Confessions
‘It’s still TV money’: Confessions of a TV and digital ad buyer
August 3, 2018
Future of TV
For publishing’s middle class, linear channels have become the gateway to the connected TV market
September 18, 2019
The Confessions
‘The barrier to entry is zero’: Confessions of a social marketing exec on the crowded influencer marketing market
July 19, 2018
The Confessions
‘At the top nothing seems to change’: Confessions of a mid-level agency exec
July 20, 2018
The Programmatic Marketer
Dmexco briefing: Connected TV is ad tech’s new darling
September 14, 2018
Publishing in the Platform Era
Publishers are delaying series for YouTube, Facebook and Snapchat to cash in on lucrative holiday season budgets
August 21, 2019
The Confessions
‘They need to put things into a spreadsheet’: Confessions of a media exec on ad buyers
March 28, 2018
Future of TV
Mobile-only: Quibi will be exclusively mobile, dropping early plans for TV apps
June 5, 2019
The Confessions
Confessions of a media buyer: ‘It’s a game right now of how cheap you can be’
March 13, 2018
Marketing
Confessions of a former trader: Incentives at banks are misaligned
May 2, 2018
Future of TV
‘To sell more TVs, we need to have better TV content’: Why Vizio is trying to standardize addressable TV advertising
July 24, 2019
The Confessions
‘If you tell your agency to chase price, then that’s what they’ll do’: Confessions of a former agency exec
July 13, 2018
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