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Strategizing for the Future
Behind Carlsberg’s new agency and marketing plan
July 21, 2023
Marketing on Platforms
Why Google’s head of ad tools in the Americas thinks the AI revolution is a good problem
July 20, 2023
Marketing on Platforms
How the Threads hype slammed into reality, one data point at a time
July 20, 2023
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Research Briefing: Brands are much less concerned this year about the end of the cookie
July 20, 2023
Beyond Ads
Jansport plans to use Twitch, social media to connect with Gen Z ahead of the back-to-school season
July 19, 2023
Gaming & Esports
‘A lot of these people are Elon’: Confessions of an esports publicist on the industry’s unique challenges
July 19, 2023
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Digiday+ Research: Brands express a lot less worry tied to the end of the third-party cookie
July 19, 2023
The Programmatic Marketer
Ad tech industry gears up to combat MFAs
July 19, 2023
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Marketing Briefing: Actors join writers on strike, but can continue to commit to commercial shoots
July 18, 2023
Beyond Ads
Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z
July 18, 2023
The Creator Economy
The case for and against micro-influencers
July 17, 2023
Member Exclusive
Pitch deck: What Meta is (and isn’t) saying to advertisers about Threads right now
July 17, 2023
Brands in Culture
Hilton Grand Vacations offers exclusive experiences to broaden its appeal to potential members
July 14, 2023
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