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Beyond Ads
Why T-Mobile is taking a TikTok approach to its brand messaging, working with creators and exploring AI
August 29, 2023
The Programmatic Marketer
How will MediaMath’s new owners Infillion chart the long road ahead after its $22 million acquisition?
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Marketing on Platforms
TikTok’s growth has brands like The Athlete’s Foot seeking TikTok agencies
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The Programmatic Marketer
The MFA uproar puts curation of programmatic advertising in the spotlight
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Member Exclusive
Digiday+ Research: Brands, retailers spend a lot more on online marketing than agencies
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Evolving Agencies
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August 25, 2023
Beyond Ads
Why Capcom is honoring hip-hop’s 50th anniversary with an ad for Street Fighter 6 featuring Lil Wayne
August 25, 2023
Digiday Podcast: Is This The Metaverse?
Introducing Is This The Metaverse?, a podcast answering exactly that question
August 25, 2023
Gaming & Esports
Why Epic Games is encouraging brands ranging from 7-Eleven to Coachella to activate inside Fortnite Creative
August 24, 2023
Member Exclusive
Research Briefing: YouTube faces child safety protocol concerns, as more marketers use hyper-personalized ad targeting
August 24, 2023
Marketing on Platforms
The definitive Digiday guide to what’s in and what’s out in social media platforms in 2023
August 23, 2023
Brands in Culture
Claire’s builds on Roblox investment with new partnership
August 23, 2023
Gaming & Esports
How game developers are reacting to the shift to free-to-play
August 22, 2023
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