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To double circulation profits, The Economist has 16 people focused on retention
December 8, 2017
Content & Commerce
How Car Throttle has grown e-commerce to 40 percent of its revenue
December 8, 2017
WTF Series
WTF is ads.cert?
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Digiday Research: How Japanese marketers use influencer marketing
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Audio Anywhere
Podcast ads remain stubbornly old-fashioned
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The Programmatic Publisher
‘Every vendor has this problem’: Why website redirects keep plaguing publishers
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Subscriptions
How The Times of London is using Facebook groups to drive subscriptions
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Going Global
Publisher pivot to reality casts doubts on global expansion plans
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Agency Culture
Trains, planes and automobiles: Media execs share business travel horror stories
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Audio Anywhere
Time Out plans to use Google Assistant to grow its e-commerce business
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Modern Newsroom
Bustle’s Bryan Goldberg on digital media in 2018: ‘Consolidation has to happen’
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Media
In a post-scale era, publishers reposition audience development to pursue loyalty and subs
December 6, 2017
Media
Burger King is testing dynamic outdoor ads to drive store visits
December 6, 2017
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