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Seb Joseph

Seb Joseph

Brands in Culture

‘We need a structural shift’: Conscious Advertising Network’s co-chair on how the ad industry can tackle the climate crisis
Publishing in the Platform Era

‘Exclusive is illusive’: U.K. publishers launch plan to mitigate loss of traffic when sources aren’t properly cited
Gaming & Esports

The connector: How UTA’s gaming boss is reconciling discrepancies between the attention games attract and the revenue they make
Gaming & Esports

As hiring in the metaverse ramps up, experts caution against working with snake oil salesmen
The Programmatic Marketer

‘Effectiveness breeds spending’: Procter & Gamble moves to take more marketing in-house
The Programmatic Marketer

Why Apple’s ATT is casting a long shadow over online advertising’s latest quarter
Managing Through Crisis

As supply chain woes intensify, advertisers reallocate, not cut, media dollars
Gaming & Esports

‘Where there’s growth, there’s an influx of capital’: Dealmakers test shifting media norms in gaming
The Programmatic Marketer

Ad execs dismayed, but not surprised, by tactics Google allegedly used to control digital ad dollars
The Confessions

‘There are suspicions’: Four confessions on Google’s influence over programmatic media
Publishing in the Platform Era

‘Someone you want to follow’: The exec revamping Condé Nast’s commercial model across Europe
Life Beyond the Cookie

‘We see a world where publisher data replaces third-party data’: News U.K. puts its data at the nucleus of post-cookie push for media budgets
The Long Goodbye

Here’s why the loss of the third-party cookie is heading toward a collapse in the middle

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