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Kristina Monllos

Kristina Monllos

Marketing

1 year in, IPG attributes growth and new business wins to Acxiom acquisition
The Confessions

‘It’s cutthroat’: Confessions of a commercial producer
Marketing

‘Overhead’: Why marketing is still seen as a cost-center
Marketing on Platforms

Streetwear subscription company ThreadBeast is now spending half its media budget on Instagram
Marketing

‘Everything is political’: As Ogilvy internal turmoil continues, agencies grapple with a new market reality
Marketing on Platforms

Inside Chipotle’s TikTok strategy
The Confessions

‘There are so many things that just keep getting chipped away’: Confessions of a production company exec
Marketing on Platforms

With new conversion data tool and product updates, Pinterest solidifies pitch to advertisers
Retail Revolution

‘Time for adland to make the switch’: Allbirds may no longer be the unofficial shoe of the ad industry
Marketing on Platforms

Water brand Liquid Death is now testing physical retail
Marketing

One year after merger, Tuft & Needle is bringing a DTC approach to Serta Simmons
Marketing on Platforms

Brands want to take back control of their platform accounts
Marketing on Platforms

‘We can’t reach in-house talent on weekends’: Brand marketers sound off on in-house agencies and Facebook

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