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CMO Strategies: Advertisers identify the top attributes on ad-supported streaming platforms
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Kristina Monllos
Kristina Monllos
Marketing on Platforms
Facebook is addressing ad buyer frustration with new ads-status tool
Member Exclusive
The Rundown: DTC companies are relying less on digital ads
Brands in Culture
Inside Lime’s local strategy to market its scooters
Retail Revolution
Former Casper execs launch DTC pet wellness company Jinx
Marketing on Platforms
‘It’s super wonky’: Ahead of Black Friday, ad buyers and brands are having issues with Facebook’s Ads Manager
Brands in Culture
Cresco Labs is trying to build the ‘CPG of cannabis’
Retail Revolution
‘Geared to a millennial’s lifestyle’: Engagement and wedding rings have gone DTC
The Confessions
‘I haven’t seen anyone be pregnant and a creative before’: Confessions of an agency creative director
Retail Revolution
As the wedding industry goes DTC, ring company Manly Bands is rethinking its advertising strategy
The Confessions
‘Brands don’t take our work seriously’: Confessions of a travel influencer
Marketing
‘Clients need a cultural sensitivity workshop’: Confessions of a black woman in advertising
Marketing on Platforms
The 2020 election ignites a new debate: Does political advertising belong on platforms?
Marketing
‘It’s still very much the Wild West’: Influencer marketing deals are now focused on performance
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