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Kristina Monllos

Kristina Monllos

Looking Back/Ahead to 2024

What marketers need to learn from breakthrough brand IP like Barbie, Nike, Super Mario Bros. for 2024
Member Exclusive

Marketing Briefing: Let’s end the year with a recap of the big marketing trends of 2023
Member Exclusive

Marketing Briefing: How brands and agencies are speeding up their pursuit of influencer trends
Digiday Programmatic Marketing Summit

With the rise of retail media networks, marketers continue to grapple with lack of standardization
Member Exclusive

Marketing Briefing: How the meaning of ‘viral’ has changed with social media fragmentation, overuse of the word
Brands in Culture

Coca-Cola continuará sus esfuerzos de IA generativa con un impulso de marketing en la temporada navideña
Brands in Culture

Coca-Cola set to continue generative AI efforts with holiday-season marketing push
Member Exclusive

Marketing Briefing: Why agency execs believe there will be more faux OOH in 2024
Beyond Ads

Mientras Lyft construye su negocio publicitario, he aquí por qué la empresa de viajes compartidos considera su oferta como un “comercio minorista digital”
Beyond Ads

As Lyft builds its ad business, here’s why the ride share company views its offering as ‘digital retail’
Member Exclusive

Marketing Briefing: As clients manage a difficult year, ghosting normalization leaves some agencies without answers
Brands in Culture

Para atraer a la Generación Z, Coca-Cola se toma la ‘Sphere’ de Las Vegas y “co-crea” un sabor futurista con IA
Brands in Culture

To appeal to Gen Z, Coca-Cola took over the Sphere and ‘co-created’ a futuristic flavor with AI

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