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Kristina Monllos

Kristina Monllos

Brands in Culture

With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
Member Exclusive

Marketing Briefing: Renewed call to ban TikTok could push creators, ad dollars to YouTube Shorts and Instagram — which may hurt creators
Retail Revolution

The Home Depot cree que el ser una empresa especializada le ayudará a destacar a pesar de la competencia por el dinero de la publicidad en los medios minoristas
Retail Revolution

The Home Depot believes its specialty status will help it stand out despite competition for retail media ad dollars
Member Exclusive

Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment
Brands in Culture

Inside Quaker’s ‘iterative’ approach to make its advertising work globally and locally
Member Exclusive

Marketing Briefing: As M&A rebounds, ‘it all hinges upon the CMO having a seat at the table’
Retail Revolution

Lo que podría significar para los medios minoristas la adquisición de Vizio por parte de Walmart y los efectos dominó que quizás afecten los datos de la industria
Retail Revolution

What Walmart’s Vizio acquisition could mean for retail media — and the ripple effects that may hit industry data
Member Exclusive

Marketing Briefing: How Fanta is modernizing its brand to appeal to Gen Z
Brands in Culture

Por qué Snapchat presenta su plataforma como una alternativa a las redes sociales
Brands in Culture

Why Snapchat is pitching its platform as an alternative to social media
Member Exclusive

Marketing Briefing: Despite the rapid rise of the creator economy, the Super Bowl relied on traditional celebrities — a lot of them

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