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Kimeko McCoy
Kimeko McCoy
Agency Culture
Those with painful menstrual cycles find solace in seeking private relief while working from home
Agency Culture
‘We need to get past talking about pronouns in bathrooms’: How Publicis Groupe is making a more gender-inclusive workplace
Marketing on Platforms
How Duolingo is using its ‘unhinged content’ with Duo the Owl to make people laugh on TikTok
Marketing on Platforms
‘How do we start to turn this brand around’: Why Edible Arrangements is changing its media mix for brand awareness
Marketing
‘A historic push for the brand’: How Vivid Seats is using video to diversify its media mix
Marketing
‘There was nowhere to air it’: Why a CBD brand is leveraging digital video as part of its ad strategy
The Confessions
‘Recognizing the differences between us’: Confessions of a communications professional on lagging intersectionality
Member Exclusive
Marketing Briefing: Disappointing Black Friday sales leaves advertisers questioning their strategies and future retail holidays
Marketing on Platforms
‘Looking to grow with it’: How TikTok is becoming a staple in Dr. Squatch’s social spend
Experimental Channels
Why Fiverr believes it’s finally time to bring back OOH advertising next year
Agency Culture
‘Creativity needs energy’: Why a TBWA\NEBOKO exec believes a return to the office will save agency culture
Marketing on Platforms
‘A perfect fit for us’: How a DTC wedding ring brand is testing shopping on TikTok
Brands in Culture
‘Go back to being authentic’: How 150-year-old Prudential Financial wants to maintain brand relevance
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