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Kimeko McCoy

Kimeko McCoy

Experimental Channels

‘The sky’s the limit’: How Girls Who Code is using digital experiences to expand its reach
Going Global

How OkCupid’s international marketing director shaped the brand’s messaging with thoughtfully inclusive leadership
Equality and Opportunity

‘People are over-mentored, under-sponsored’: Merkle’s global chief equity officer sounds off on ‘DE&I industrial complex’
Marketing on Platforms

‘It’s not a peanut butter spread approach’: How advertisers are adapting to a more nuanced social landscape
Member Exclusive

Case Study: How Redbox is using its physical retail box to reach digital users
Marketing on Platforms

How a DTC vitamin company is rethinking its media mix as CPMs continue to rise
Marketing on Platforms

‘Eyeballs are shifting’: Why a DTC shapewear company is spending big on Pinterest and TikTok
Retail Revolution

‘Building a direct relationship with the customer’: How Athleta is leveraging its online community to build brand awareness
Marketing on Platforms

What a $6.5 million Super Bowl ad can buy in digital media
Marketing on Platforms

‘Still command a lot of time’: Why DTC brand Omaha Steaks remains bullish on Facebook and Instagram advertising
Marketing

Why Dr Teal’s is using connected TV to beef up its media mix
Equality and Opportunity

‘The pandemic has awakened them’: Disability advocate sounds off on web accessibility and remote work
Agency Culture

‘I believe in the marathon and not the sprint for social change’: How Jess Weiner is changing brands like Barbie, Dove and more from the inside out

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