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Kayleigh Barber

Kayleigh Barber

Member Exclusive

Media Briefing: Publishers pump up per-subscriber revenue amid ad revenue declines
The Programmatic Marketer

Made-for-advertising sites lack a clear definition, causing confusion among the advertising industry
The Programmatic Marketer

The case for and against made-for-advertising sites
Member Exclusive

Media Briefing: Musical chairs among the media industry executive suite
Strategizing for the Future

Digital ad revenue is still down but digital subscription revenue is a bright spot in Gannett’s Q2 earnings
Publishing in the Platform Era

How BDG is threading together communities on its social media platforms
Member Exclusive

Media Briefing: The case for, and against, paid subscription trials
Content & Commerce

How Wirecutter’s social strategy led to increased Prime Day affiliate revenue
Publishing in the Platform Era

Meta wants Threads to keep a light tone, but some publishers say the audience is ready for news
The Programmatic Publisher

How GroupM’s inclusion list decides which publishers it sells programmatically
Member Exclusive

Media Briefing: Commerce publishers boast positive results post-Amazon Prime Day
The Programmatic Publisher

‘All this drama’: Overheard at the Digiday Publisher Golf Outing
Member Exclusive

Media Briefing: How publishers are racing to engage new subscribers in hopes of improving retention

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