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Kayleigh Barber

Kayleigh Barber

Kayleigh Barber

  • Illustration of a puzzle that spells out the word 'media.'
    Member Exclusive

    Media Briefing: Publishers pump up per-subscriber revenue amid ad revenue declines

  • The Programmatic Marketer

    Made-for-advertising sites lack a clear definition, causing confusion among the advertising industry

  • The Programmatic Marketer

    The case for and against made-for-advertising sites

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    Member Exclusive

    Media Briefing: Musical chairs among the media industry executive suite

  • Strategizing for the Future

    Digital ad revenue is still down but digital subscription revenue is a bright spot in Gannett’s Q2 earnings

  • Publishing in the Platform Era

    How BDG is threading together communities on its social media platforms

  • Member Exclusive

    Media Briefing: The case for, and against, paid subscription trials

  • Content & Commerce

    How Wirecutter’s social strategy led to increased Prime Day affiliate revenue

  • Publishing in the Platform Era

    Meta wants Threads to keep a light tone, but some publishers say the audience is ready for news 

  • The Programmatic Publisher

    How GroupM’s inclusion list decides which publishers it sells programmatically

  • Member Exclusive

    Media Briefing: Commerce publishers boast positive results post-Amazon Prime Day

  • The Programmatic Publisher

    ‘All this drama’: Overheard at the Digiday Publisher Golf Outing

  • Member Exclusive

    Media Briefing: How publishers are racing to engage new subscribers in hopes of improving retention

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