Beyond Ads
As display advertising craters, publishers are tasked with seeking out creative new ways to monetize beyond standard advertising.
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‘It can’t be optimized’: Agency buyers see comScore’s value diminishing
November 28, 2016 • 4 min read -
How publishers will wring more money out of their gift guides
November 23, 2016 • 4 min read -
Ad agencies are rushing out artificial intelligence services
November 9, 2016 • 5 min read