The Rundown: The big Chrome SameSite cookie update day that wasn’t

Similar to Chrome’s January announcement about its intention to kill off third-party cookies “within two years," publishers and the wider online ad community are left in a precarious state of “wait-and-see.”

Digiday Research: Employees at indie agencies are happier than their holding company peers

Ask any agency employee how satisfied they are at work, and a litany of complaints is bound to come your way. There are plenty of reasons to grumble: The ad agency world tends to pay little (especially at junior levels), have very long hours and often feels unstable.

Amid shift to streaming, programmers try to maintain linear TV’s dual-revenue model

The streaming market for linear channels is diverging, which puts traditional TV's dual-revenue stream for linear channels at risk.

As retail media heats up, here’s everything Kroger has done to compete with Amazon

As retail media becomes more competitive, companies like Kroger are trying to build out their offerings to get the attention of major consumer packaged goods advertisers.

Digiday Research: 58% of agency employees say they are paid fairly, a dip from last year

Because of changes in the way most ad agencies are being compensated by their clients, fees have declined -- and also salaries. This has resulted in a talent crisis within parts of the advertising industry.

‘King Kong jumping off the Empire State Building:’ Quibi’s $400m marketing push spans TV, in-person screenings

Media and entertainment executives see Quibi’s big-budget marketing strategy as what will separate it from failed predecessors like Verizon’s Go90.

The Rundown: When it comes to live TV events, advertisers go all out

During live broadcasts, some marketers with big budgets are buying multiple spots with the storytelling unfurling in sequential bits and thus mitigating the risk of annoying viewers.

The Rundown: Not even TikTok can break the agency model

Those thinking that TikTok might want to topple the agency model aren't necessarily wrong, but it's doubtful that TikTok could even manage to do it successfully.