In advance of the Digiday Brand Conference on Sept. 19 in New York City, Digiday has teamed with Acxiom to find out how integrated marketing departments are becoming. Does going “digital” help break down the barriers between brand and direct-response marketing or just create more unconnected information? What are marketers doing to appeal to consumers’ individual interests?
Take our survey now. All participants will receive results and analysis that will help transform how you interact with consumers. Participants are also entered in a drawing to win one VIP invitation to the Digiday event of their choice this year.
More in Media
NewFronts Briefing: Samsung, Condé Nast, Roku focus presentations on new ad formats and category-specific inventory
Day two of IAB’s NewFronts featured presentations from Samsung, Condé Nast and Roku, highlighting new partnerships, ad formats and inventory, as well as new AI capabilities.
The Athletic to raise ad prices as it paces to hit 3 million newsletter subscribers
The New York Times’ sports site The Athletic is about to hit 3 million total newsletter subscribers. It plans to raise ad prices as as a result of this nearly 20% year over year increase.
NewFronts Briefing: Google, Vizio and news publishers pitch marketers with new ad offerings and range of content categories
Day one of the 2024 IAB NewFronts featured presentations from Google and Vizio, as well as a spotlight on news publishers.
Ad position: web_bfu