We rounded up the buzziest news from this week in just under a minute. Watch and be a little smarter going into the weekend.
There were a few logo makeovers this week: Google shed its serif font for a sleeker one, while Verizon downsized its check-mark. Who’s next to switch up their look?
Meanwhile, MTV’s Video Music Awards this past Sunday set a new Twitter record, with more than 2.2 million people sent 21.4 million tweets. The most-tweeted moment? Kanye announcing that he’s supposedly running for president in 2020.
If that’s too far-fetched, imagine streaming “Seinfeld” or “The Mindy Project” without any ad interruptions. You can, now that Hulu is offering an ad-free plan for $11.99. It’s pitting itself against other commercial-free services like Amazon Prime and Netflix.
Speaking of flipping the model, Taco Bell did something similar with its signature product, making a taco shell out of fried chicken. The inside-out taco comes on the heels of other weird food mash-ups like KFC’s Double Down chicken sandwich and Taco Bell’s Dorito’s-flavored taco shell. But if you want to stick to your traditional fast-food fare, don’t worry. McDonald’s said it will now sell breakfast all day — which might make choosing lunch even more stressful.
Let us know if we missed anything from this week.
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How — and why — Candy Crush is in the midst of a 10th anniversary brand refresh
In the years since Activision Blizzard acquired the Swedish game studio King in 2016, employees at the gaming giant have started to internally refer to their company as “ABK” — that is, Activision Blizzard King. But the corporation’s recent financial reports indicate that “KAB” might be a more accurate abbreviation.
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Marketers bring Web3 to the FIFA World Cup with augmented reality, NFTs and virtual worlds
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U-Haul diversifies its social strategy to tell people it’s more than moving trucks
In recent years, U-Haul's in-house agency has been working to "better leverage social media for brand loyalty."