Digiday covers that latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
You think you know Cannes, but do you really? Veterans are aware that there is much more to understand about the Cannes Lions festival than simply knowing where decent coffee or drinks are to be found. In a nod to Judgmental Maps, we present a very judgmental map of Cannes so you know exactly where to go — and what to steer clear of.
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In the marketing world, anime is following in the footsteps of gaming
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With the introduction of video ads and e-commerce, Roblox looks to attain platform status
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PepsiCo wants to remain a ‘driver of culture’ as it turns to influencers and activations amid rebrand
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