You think you know Cannes, but do you really? Veterans are aware that there is much more to understand about the Cannes Lions festival than simply knowing where decent coffee or drinks are to be found. In a nod to Judgmental Maps, we present a very judgmental map of Cannes so you know exactly where to go — and what to steer clear of.
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TikTok has officially launched its new e-commerce platform, TikTok Shop, earlier this month on August 1. Using the new e-commerce platform, brands and creators can sell products directly on the platform, potentially creating new revenue streams, and tap into the short-form video platform’s growing popularity.
‘The influencer industry can be really vile’: Confessions of an influencer marketer on the industry’s unfair hiring practices
While the influencer industry might sound exciting and like it’s full of opportunities, one marketer can vouch for the horrific scenarios that still take place behind the scenes.
After a tumultuous 12 months, marketers are getting a clear picture of how they really did during a time of true uncertainty. And, as it turns out, it wasn’t all that bad.
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