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Seb Joseph

Seb Joseph

Generative AI

Unraveling the AI dilemma in media agencies: cost savings or revenue shake-up?
Media

Four months in, here’s the rundown of Google’s Chrome cookie conundrum so far
The Programmatic Marketer

Inside marketing’s elusive Quixote quest for digital ad transparency
The Programmatic Marketer

Ad execs sound off on Amazon’s DSP dilemma
Life Beyond the Cookie

Ad execs enter crucial phase of Google’s Privacy Sandbox experimentation
Third-Party Cookie Primer

Amazon ve una oportunidad en la desaparición de las cookies de terceros
Third-Party Cookie Primer

Amazon sees opportunity amid the demise of third-party cookies
Marketing on Platforms

While advertisers are playing it cool, they’re hesitant to unleash their budgets on TikTok
Brands in Culture

With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
Marketing on Platforms

TikTok’s potential U.S. ban stirs marketers, spurs contingency planning
Español

La posible prohibición de TikTok en EE.UU. sacude a los especialistas de marketing y estimula los planes de contingencia
Life Beyond the Cookie

Criteo is exploring a services layer for Privacy Sandbox
Third-Party Cookie Primer

Caos en Chrome: Desentrañando el lenguaje de la desaparición de las cookies de terceros

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