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Seb Joseph

Seb Joseph

AI Revenue Generation

For the agentic-curious: WTF is the Agentic RTB Framework?
AI Revenue Generation

Where agencies add value in Amazon’s AI agent-led ad system
The Programmatic Marketer

Amazon rebuilds its ad machine for the mass market
Member Exclusive

Future of Marketing briefing: The agent era on training wheels
The Programmatic Marketer

The Trade Desk tries to redraw the competitive map with Amazon
The Creator Economy

After early success, the NFL plans more creator-led broadcasts
AI Revenue Generation

Before AI can think for Immediate Media, it needs clean data to think with
Member Exclusive

Future of Marketing Briefing: AI didn’t break agencies – the talent drain did
Digiday Publishing Summit

The Financial Times’ AI paywall drove conversions up 290%. Now it’s learning who stays
Navigating Economic Instability

Ad tech’s economy depends on float — and it’s getting pricier to keep it moving
Digiday Publishing Summit

Ringier’s editorial advisor says the next editors-in-chief might come from audience development
Generative AI

AI promised ad efficiency, Bayer wants meaning
Member Exclusive

Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video

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