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Kristina Monllos
Kristina Monllos
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Marketing Briefing: DTC brands join in on early holiday sales, say concentrated Black Friday sales make ‘less sense’
The Confessions
‘A lot of waiting, watching and partying while Rome burns’: Confessions of an ad tech exec on the third-party cookie delay
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Marketing Briefing: Marketers, agencies report it’s ‘the perfect storm’ as new business pitches slow
Retail Revolution
How sunglasses brand Quay retooled its advertising to be less reliant on performance marketing following iOS changes
Member Exclusive
Marketing Briefing: With pressure mounting on Q4, some marketers are planning to roll out holiday sales early
The Confessions
‘The worst of both worlds’: Confessions of an agency HR exec on the push and pull of returning to the office
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Marketing Briefing: With the World Cup nearing in fourth quarter, marketers are weighing the complications and opportunities
Brands in Culture
Aerie boosts spending for paid social, influencers as it continues to use un-retouched photos for ads
Member Exclusive
Marketing Briefing: Despite more pressure on Q4 this year and the start of ’23, marketers are taking it ‘one month at a time’
Brands in Culture
How a DTC orthotics brand is advertising to people ‘while they’re walking’ to get in front of them ‘when they feel foot pain’
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Marketing Briefing: With ‘belt-tightening across the board’ marketers eye TikTok influencers as they seek performance, efficiency
Marketing on Platforms
How Olaplex is looking to ‘fuel’ its organic growth on TikTok with a paid approach
Brands in Culture
American Eagle taps Roblox, Meta Quest 2 to get in front of Gen Z shoppers
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